Marco Gioardano – Master Analytics For SEO (2026)
Master Analytics For SEO by Marco Gioardano is an advanced SEO analytics and technical SEO program designed to help SEO professionals turn raw search and website data into actionable insights.
The 30+ hour training goes beyond basic keyword research and rankings by combining SEO with data analytics, Python, SQL, Google Search Console, GA4 and BigQuery.
What You'll Learn
🔍 Google Search Console
Learn how to work with Search Console data to analyze pages, queries, clicks, impressions, CTR and organic search performance.
📊 Google Analytics 4
Use GA4 to better understand website performance, user behavior and organic traffic.
🐍 Python for SEO
Learn practical Python fundamentals and use code to automate and scale SEO data analysis.
💾 SQL & BigQuery
Work with SQL and BigQuery to analyze much larger datasets and tackle enterprise-level SEO analytics.
🔎 Website Auditing
The course teaches an 8-step auditing framework covering data extraction, inspection, cleaning, grouping, analysis and visualization.
📉 Content Decay Analysis
Identify pages losing organic visibility and use data to uncover content that may need updating or optimization.
⚠️ Keyword Cannibalization
Learn methods for detecting situations where multiple pages compete for the same or similar search queries.
🔗 Internal Linking Analysis
Use analytics data to uncover internal-linking opportunities and strengthen relationships between important pages.
📈 CTR Analysis
Analyze search performance and identify opportunities to improve organic click-through rates.
📊 SEO Reporting & Visualization
Learn data visualization principles and use tools such as Looker Studio to turn complex SEO datasets into understandable reports.
🚀 Large Website SEO
The training also covers BigQuery, SQL, Polars and DuckDB for handling larger datasets where traditional spreadsheets become limiting.
Course Topics
The curriculum covers:
Who Is This Course For?
Master Analytics For SEO is particularly relevant for:
Why Learn SEO Analytics?
Modern SEO generates huge amounts of data.
The challenge isn't simply collecting that data — it's understanding what it means and turning it into decisions.
A data-driven SEO workflow can look like:
Collect Data → Clean Data → Analyze → Identify Opportunities → Optimize → Measure
Master Analytics For SEO teaches the technical skills needed to build this type of workflow at a much deeper level than basic SEO reporting.
Master Analytics For SEO 2026
Marco Gioardano – Master Analytics For SEO (2026) combines SEO knowledge with analytics and data-processing skills.
If you want to learn SEO analytics, GA4, Google Search Console, Python, SQL, BigQuery, technical auditing and advanced SEO reporting, this program provides a comprehensive framework for developing those skills.
Course: Master Analytics For SEO
Instructor: Marco Gioardano
Version: 2026
Category: SEO / Technical SEO / Analytics
